Meet the Team

In 2020, Jeff partnered with Unicorn-backed tech brokerage sideinc.com to launch two boutique brands - LuxeAlly Real Estate and Caimeiju Realty. With his expertise in international and luxury real estate, Jeff is helping to bring the best of his global network to the fingertips of his real estate clients in San Diego.

Humberto Perez stands out as a San Diego real estate agent with a distinctive edge. His background in private lending for commercial and construction projects has equipped him with a rare skill set that sets him apart in the industry. Thanks to his extensive experience, Humberto possesses an in-depth understanding of the real estate development landscape. His expertise and connections enable him to navigate complex deals and craft mutually beneficial solutions for his clients. Moreover, Humberto's fluency in Span...

圣地亚哥地产专家 Emily An is fluent in Cantonese and Mandarin and has lived in Hong Kong, New York, and San Francisco. Emily leads the San Diego China Desk at LuxeAlly Real Estate and enjoys helping Chinese-speaking families buy and sell beautiful homes across San Diego. With an extensive background in international business, Emily’s professional network spans the globe. She has assisted her diverse clientele with buying, selling, and investing in exclusive properties throughout Southern California, s...

Strategic advisor to LuxeAlly Real Estate. providing a data-driven approach to business planning, recruiting, technology implementation and marketing strategies.

Edward Wu is a successful tech entrepreneur, and CTO and Co-Founder at Side. He heads up the product and engineering team, developing and implementing best-in-class, proprietary agent and broker technology solutions. His goal is to help agents streamline processes and save time so they’re able to focus on high-value facetime with clients. Prior to Side, Ed was the Co-Founder at Vidyard, an online video platform for businesses. He holds a BS in Information Systems Science from Salve Regina University and is a proud al...

As Side’s Chief Broker Officer and Co-Founder, Hilary Saunders knows firsthand the growing pains associated with operating a real estate brokerage. Following a successful career in real estate litigation, Hilary leveraged her customer-service focused nature working as a Broker Associate with Coldwell Banker. In 2012, her entrepreneurial spirit led her to open a boutique brokerage in San Francisco, as well as a law firm focused on estate planning and real estate transactions. Hilary holds BA degrees in Communications,...